Parkway Eyecare offers comprehensive eye exams and everyday eyecare in a setting that feels comfortable and familiar. Our team combines current diagnostic tools with the kind of personal attention that helps you feel understood, informed, and confident about lifelong vision.
Comprehensive Eye Care for Idaho Falls Families
Serving Our Community with Heart and Expertise
Conveniently located in Idaho Falls, Parkway Eyecare proudly serves families from Idaho Falls, Ammon, Rigby, Ucon, and Rexburg with eyecare that feels both modern and genuinely personal.
665 S Woodruff Ave, Idaho Falls Idaho 83401
Across the street from Irving Mall
- monday:
- 9:00 am - 5:00 pm
- tuesday:
- 8:00 am - 5:00 pm
- wednesday:
- 8:00 am - 5:00 pm
- thursday:
- 8:00 am - 5:00 pm
- friday:
- 8:00 am - 5:00 pm
- saturday:
- Closed
- sunday:
- Closed
Onsite Parking
Free Parking
Wheelchair Accessible
Near Public Transit
Walk-Ins accepted
Same-Day Appointments
Meet Dr. Justin Heintz
Parkway Eyecare is led by Dr. Justin Heintz, your Idaho Falls optometrist known for care that’s friendly, detailed, and never rushed. With 16+ years of experience, he focuses on making sure you leave your exam with clarity and a plan you actually feel good about.
Our Eyecare Services: Focused on Clearer Vision
Eye Care for Kids, Including Myopia Control
Kids’ eyes change fast—especially during school years. We make visits calm and encouraging, and when nearsightedness is progressing, we offer myopia management options like MiSight® and multifocal contact lenses to help slow it down.
Eye Disease
Management
If you’ve been told to “keep an eye on it,” you deserve a team that takes monitoring seriously. We provide steady, informed management for many eye health conditions, with clear next steps and follow-up that helps you feel in control—not left guessing.
Specialty Contact
Lenses
Some eyes need more than a standard soft lens. We fit specialty lenses—including scleral lenses—to improve comfort and clarity for patients with more complex vision needs, irregular corneas, or contact lens intolerance.
Prescription
Eyeglasses
Glasses should fit well, feel good, and match your life. Our team helps you choose frames you’ll enjoy wearing, then pairs them with lenses that support what you actually do all day—work, screens, driving, school, and everything in between.
What Patients Say About Parkway Eyecare
Eyewear You’ll Feel Good In
If you’re choosing new glasses, we’ll help you narrow it down quickly—frames that fit your face, your style, and your budget, with lens recommendations that make daily vision easier (not complicated).
Insurance and Payment Options
We want your visit to feel straightforward—clinically and financially. Our team can help you understand your benefits, confirm coverage, and plan for healthy vision for the whole family.
VSP
Medicare
United Healthcare
Aetna
Cigna
Spectera
Humana
EyeMed
Tricare
Medicaid
UMR
VBA
AARP
March Vision Care
Coventry Health Care
Molina Healthcare
Mutual Of Omaha
Regence
Pacific Source
Colonial Penn
Blue Cross Idaho
Anthem PPO
Colonial Life
Samera Health
Mountain Health Co-Op
Ready for Clearer Vision and Real Answers?
If it’s been a while since your last comprehensive eye exam—or you want a more thorough, more personal experience—Parkway Eyecare is ready to help.
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